More new words (most of which we could do without). “They’re not new words exactly; rather, they’re words that have been flung at the proverbial brick wall so often over the last 10 years or so that they’ve stuck.”
Otherwise, it’s the same-old lame article in which a dispirited journalist tries to cobble together reasonable sentences out of otherwise unrelated words. These sorts of articles have been appearing in newspapers since at least the 1930s. I imagine that when journalists see they’ve been assigned yet another rewrite of a dictionary publisher’s press release their furtive searches of job listings at Poynter Online take on new vigor.